Choose Luma if you need high-end raw footage: Ray3.2 makes clips up to 20 seconds at 1080p with native HDR and 16-bit EXR, up to 16 keyframes per clip, a credit-based API and access to Kling, Veo, Seedance and MiniMax in the same account. Choose Yeşilçam Studios if you want a written story turned into a finished film, with screenplay, consistent cast, narration, dialogue voices, music and editing handled in one flow, priced before production, with failed jobs refunded. Luma's "Dream Machine" branding is deprecated; the product is now the Luma App with the Ray3.2 model (June 2026) and Luma Agents (March 2026).
At a glance
| Yeşilçam Studios | Luma | |
|---|---|---|
| Pricing | Free plan (250,000 tokens); Basic $30/mo (5M tokens); Pro $99/mo (15M tokens, ×0.8 per operation); token packs from $6 | No free plan. Plus $30/mo (10,000 credits); Pro $90 (40,000); Ultra $300 (150,000) |
| What a 4-minute film costs | All-in (screenplay, 5 cast sheets, keyframes, video, narration, music, assembly): Draft $33.99, Standard $44.83, Cinema $58.88, Cinema Pro $151.28 on Pro, estimated from our published per-operation prices; lip sync extra | Raw video only, one take per shot: Ray3.2 720p 4,800 credits (Plus, $30); Ray3.2 1080p 19,200 credits (Pro, $90); Kling 3.0 1080p with audio 11,760 credits (Pro, $90) |
| Story-to-film workflow | Paste a story, choose style, length and quality; director writes screenplay and cast; approve on the Ready screen; the studio produces and edits | Luma Agents "plan, generate, iterate" from concept to final delivery; a dedicated script-to-film screen not verified |
| Character consistency | Up to five cast sheets per film, keyframe from the sheets before each scene; reusable character bibles | Reference-guided generation via Uni-1; Expressive Facial Performance; a named character lock not verified |
| Audio | Narration, dialogue voices per character, lip sync where available (extra), generated music ducked under speech | No native audio in Ray (third-party review); ElevenLabs TTS and music, lip sync models, and third-party video models with audio |
| Max clip length / resolution | Draft and Standard 5 or 10 s; Cinema 4, 6 or 8 s; timeline render at 720p, 1080p or 4K in Cinema Studio | Ray3.2 up to 20 s at 1080p, native HDR, 16-bit EXR; Kling 3.0 up to 4K |
| Languages | Interface in six languages (TR, EN, DE, FR, ES, IT); narration and lines in the story's language | Interface languages not verified |
| Refunds on failure | Failed jobs refunded automatically | Failed generations still consume credits (third-party reviews) |
| Commercial use on cheapest paid plan | Yes on every plan: you keep ownership of your outputs (Terms of Service); AI-content labelling rules apply | Yes, on Plus |
| Automation | CLI and MCP server (npm yesilcam-studios) | Ray3.2 API, credit-based |
| Best for | Finished story films from a text | Studios and agencies that need HDR footage, long clips and model choice |
How each works
Yeşilçam Studios: Story to film takes a finished text and four choices: story, one of eight visual styles, length and quality tier. The director writes the screenplay and the cast, and each of up to five characters gets a sheet in your style. The film then pauses on the Ready screen with the exact production price, and you can edit any scene card. After you confirm, each scene with a character is built from a keyframe drawn from the sheets, then animated; narration and dialogue are recorded in the story's language, music is generated and the whole film is mixed into one MP4. Single scenes can be regenerated later at the price of that scene only.
Luma: the Luma App generates video with Ray3.2 (text or image to video, Draft to 1080p, HDR and EXR) and images with Uni-1, alongside third-party models. Luma Agents plan, generate and iterate across a project and claim continuity through final assembly, with built-in editing and refinement. Pro lists 4× and Ultra 15× usage with Luma Agents. Audio comes from ElevenLabs voices and music, lip sync models, or video models with native audio.
Pricing: a 4-minute film
The Luma figures are for raw video only and assume every clip works first time. Budget two to four times as much for retakes, and add voices, music and keyframe images.
- Ray3.2 at 720p: 100 credits per 5 s = 20 per second × 240 s = 4,800 credits, inside Plus ($30). Those credits are worth 4,800 × ($30 / 10,000) = $14.40. Ray3.2 has no native audio.
- Ray3.2 at 1080p: 400 credits per 5 s = 80 per second × 240 = 19,200 credits, so Pro at $90. Credit value used: 19,200 × ($90 / 40,000) = $43.20.
- Kling 3.0 at 1080p with audio: 49 credits per second × 240 = 11,760 credits, also Pro ($90); value used about $26.46.
- Adding Luma audio to Ray3.2: music at 98 credits a minute is 392 credits for 4 minutes; narration at about 2,160 characters is roughly 45 credits at 21 credits per 1,000 characters.
- Yeşilçam, all-in: a 4-minute anime film with automatic scenes and music, estimated from our published per-operation prices: Draft $33.99, Standard $44.83, Cinema $58.88, Cinema Pro $151.28 on Pro. With a Power Pack: $25.47 / $33.59 / $44.11 / $113.33. On Basic: $38.63 / $50.95 / $66.91 / $171.91. One Pro month (15M tokens) covers about 2.9 Draft, 2.2 Standard or 1.7 Cinema films. Lip sync is extra.
Per raw second, Ray3.2 at 720p ($0.06 a second on Plus) is cheaper than our Draft tier ($0.129 a second for a 10 s clip on Pro). For the whole film, Luma's raw video costs less than our Draft estimate with Ray3.2 at 720p ($14.40) or Kling 3.0 ($26.46); only Ray3.2 at 1080p ($43.20) comes out above it. The Yeşilçam price includes the screenplay, cast sheets, keyframes, narration, music and assembly; Luma's does not.
Where Luma is better
Luma is ahead on raw footage. Ray3.2 clips run up to 20 seconds, more than twice our longest clip, with native HDR, 16-bit EXR output and up to 16 keyframes per clip for precise control. One account also reaches Kling 3.0, Veo 3.1, Seedance and MiniMax H3, some of them with native audio or 4K. Plus includes commercial use, and the Ray3.2 API suits teams building their own pipeline. Reviewers praise its photorealism.
Where Yeşilçam is better
Yeşilçam carries a story all the way to a finished film in one flow. You do not assemble voices, music and clips yourself. You see the exact production price before production starts, and failed jobs are refunded automatically, while reviewers report that Luma still charges credits for failed generations. There is a free plan, which Luma no longer has. Cast sheets and character bibles stay in your account and can be reused in later films. The interface comes in six languages; none of the competitor pages we checked listed a Turkish interface. The same wallet covers Inkmation, Fashion Try-On and Maket, and the CLI and MCP server let a script or Claude run jobs.
Who should choose which
- You need HDR or EXR footage for a post-production pipeline: Luma.
- You want long single shots and several video models in one account: Luma.
- You have a story and want a voiced, scored film without editing it yourself: Yeşilçam Studios.
- You want to try before paying: Yeşilçam has a free plan; Luma does not.
Frequently asked
Is Luma Dream Machine still available? The Dream Machine name is deprecated. Luma now sells the Luma App with the Ray3.2 video model and Luma Agents, on Plus, Pro and Ultra plans.
Does Luma Ray3.2 generate sound? A third-party review says Ray3.2 produces no native audio. Luma offers ElevenLabs voices and music and third-party models with audio instead.
Which is cheaper for a 4-minute film? For raw video, Luma's Ray3.2 at 720p uses $14.40 of a $30 Plus plan. Yeşilçam's all-in Draft film is estimated at $33.99 on Pro or $38.63 on Basic, more than that raw-video figure, but it includes screenplay, cast sheets, keyframes, narration, music and assembly.
Do failed generations cost credits? On Yeşilçam, no: they are refunded automatically. Third-party reviews report that failed generations on Luma still consume credits.
Sources
- Luma AI: Pricing (checked 2026-09-26)
- Luma AI: Product information (checked 2026-09-26)
- Luma AI: Introducing Ray3.2 (checked 2026-09-26)
- Luma AI: Ray (checked 2026-09-26)
- eesel AI: Luma AI pricing (checked 2026-09-26)
- Curious Refuge: Luma Ray3.2 review (checked 2026-09-26)